About
About
About
About
Man working at a desk, with hand on face. Using a laptop with visible branding, with a pink screen visible in the background.

Introducing Cal...

Hello, I'm Cal. A Yorkshire-based multidisciplinary designer, helping businesses across the UK create distinctive brands and effective Webflow websites.

As a passionate creative, my mission is to deliver strategic design solutions to businesses that want to stand out from their competition and connect clearly with their audience. I work with companies ranging from construction and energy to hospitality and healthcare, always maintaining the unique personality of each client and brand.

By combining strategic thinking with creative execution and technical expertise, I bring brand concepts to life through compelling visuals and websites with purpose. My services are designed to help ambitious businesses establish strong brand foundations or elevate existing brands to the next level.

01
Creativity

My expertise spans brand strategy, visual identity design, and Webflow development, allowing me to provide comprehensive creative solutions. Whether you need a complete rebrand, a new website, or ongoing design support, I have the skills and experience to help your business achieve its goals.

02
communication

With every project, I believe in collaborative partnerships built on clear communication and strategic thinking. Understanding your business objectives, challenges, and audience is essential to creating design solutions that deliver real results.

03
Versatility

As my skillset covers a broad spectrum of creative services, I can offer a fully comprehensive service to businesses that currently lack identity. Additionally, I can consult with existing brands on how to elevate their business through strategic design. Based in Yorkshire but working with clients nationwide, I understand the unique needs of UK businesses and the importance of creating brands that resonate in both local and national markets.

The process

Whether it's a new launch or preparing for a big change, I use this process with clients at different stages of their journey.

01

Consulting

An initial conversation, whether remote or in-person, to understand your business objectives, brand challenges, and project requirements.

02

Briefing

We collaborate to create a detailed project brief ensuring both parties have a clear understanding of deliverables, timelines, and success metrics.

03

Costing

Every project is unique, so I provide transparent, detailed quotes tailored to your specific needs and budget considerations.

04

Designing

The exciting phase where strategy meets creativity. I research your market, explore concepts, and develop initial design solutions.

05

Iterating

Using your feedback, we refine and perfect the designs through collaborative revisions until we achieve the optimal solution.

06

Launching

Final quality checks, testing, and delivery. For websites, this includes Webflow training and ongoing support to ensure successful roll-out.

Selected clients

Here you'll find a selection of brands I've had the pleasure of working alongside.

Curated logo.
Alma Lasers UK logo.
One Tech logo.
Startup Discovery School logo.
Bubble Childcare logo.
Skanwear logo.
The Brick Tile Company logo.
Fifty One Apparel logo.