Yorkshire-based multidisciplinary designer  

specialising in brand strategy, creative design

and Webflow development.

2025

Helping ambitious businesses create distinctive brands and websites that stand out from the competition and connect with their target audience.
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Featured work

Laptop perched on a ledge, displaying the Curated website homepage.
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Curated

Rebranding an agency with an all-new methodology at the forefront

2024
The Brick Tile Company selection of printed collateral with bricks.
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The Brick Tile Co

Boosting the influence of a brick slip brand with strategic design consulting

2023
Close up of the new Skanwear logo, on bright red translucent paper.
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Skanwear

A visual identity transformation for an electrical safety-wear leader

2023

Key services

Explore the three service categories to find the perfect creative solution to drive business growth

EXPLORE SERVICES
01

brand +
strategy

brand +
strategy

02

creative +
design

creative +
design

03

website
development

website
development

What clients say

Don't take my word for it - read what satisfied clients have to say about working with me

Joe Burton

Brand Director — The Brick Tile Company

Cal’s consultancy work really elevated our brand and we couldn’t be more grateful for his creativity and creative vision.

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Ben Cass

Marketing Lead — Skanwear

His ability to capture the essence of our vision has played a crucial role in the success of our rebranding efforts.

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Louise Nicholson

Founder — Fifty One Apparel

cal's creative flair combined with competency in design proved to be a winning formula. Could not rate highly enough.

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Archive

Dive into my recent case studies and get insight into my process as a freelance creative.

VIEW ARCHIVE
Macbook website mockup for iOS icon and app loading screen for myCVapp.
Crafting a new app brand for engineering professionals
Web
April 12, 2021
Stationary design for Mediface Aesthetics.
Developing a luxury brand: The journey of Mediface Aesthetics
Web
March 1, 2021

Ready to elevate your brand or

take your project to the next level?

Don't wait, get in touch.

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© 2025